Models for Strategic Planning Essay Example | Topics and Well Written Essays - 500 words

Models for Strategic Planning - Essay Example ss has given Apple a great deal of brand loyalty by important target markets as the company is able to develop meaningful and lasting interpersonal relationships with consumers (Goodson, 2011). The first strategic management model relevant to Apple, Inc. is Porter’s Five Forces model, a template by which an organization is able to understand the external market and the various threats that will impede or enhance future strategic success. This model recognizes five distinct threats, including threat of new competitive entrants, the level of bargaining power of consumers and suppliers, the degree of competitive rivalry in an industry, and threat of substitutes (see Appendix A). Apple utilizes this strategic management model to understand whether switching costs for consumers are high or low, which can lead to revenue declines when consumers select competing products (Porter, 2012). This model of strategic management allows the organizational leadership to examine whether new competitors in this industry will potentially seize market share and also serves as a template to observe the competitive marketing strategies being undertaken by main competitors. The Ansoff Matrix is a four-quadrant strategic management model that identifies opportunities for strategic market growth, including diversification, new market penetration, product development and market development (see Appendix A). This model is largely used to identify risks, allowing the business leaders to recognize where the organization is currently positioned and how it should expand to achieve the most effective revenue growth and competitive advantage. By understanding how to position the business for effective market growth, this model ensures proper allocation of financial and human capital resources in one quadrant area most likely to lead to profit gains. Both the Ansoff Matrix and Porter’s Strategic Management model recognize the importance of understanding the external market and competition to

Argumentative Research Essay Example | Topics and Well Written Essays - 1250 words

Argumentative Research - Essay Example This essay will try to decide the question whether multiculturalism is good or bad for America. America has been called a melting pot of cultures since the last many decades. The situation is so prevalent that when you see whole areas of cities being taken over by a particular community like Chinese, Indians, Armenians and Latinos, you wonder if you really are in America after all. It is so surprising to see that road signs, shop signs and advertisements for products, services and even jobs are put up in Chinese, Hindi, Spanish or whatever the language of use in these parts of America. Added to this, these groups are often very protective of their rights and duties and would fight if any others want to take over their turf. They also want their own members who speak their own language to be part of the local administration at City Hall and in the police and rescue services. Of course there is Little China or Chinatown in a part of many cities but this part is locally devoted to Chinese cuisine and also sports a little of Chinese culture. As an international student in America I am glad for this although the dialect I speak may not be the same as theirs. Even a person who looks like a Chinaman is good enough to please me. So I think it is the same for people of other cultures and nationalities- that they are pleased to see and hear people who are from the same country as them or have people back in the home country. They generally get together in one area and seek to help others buy property in the same area till they form a majority and then the language is also changed to their home language and the culture becomes a set part of the landscape. According to something called diversity which is practiced in America there is a rule that if the majority of the local population is belonging to a particular culture, then there should also be adequate representation of these people in the local administration and